Jack White’s Custom Gretsch Rancher Guitars, “Rita” “Claudette” & “Veronica”

Jack White has 3 custom Gretsch Rancher Acoustic Guitars that he named “Claudette,” Rita,” and “Veronica” because of their colors.  Each of them has a photo on the back of the person the guitar is named after.

Jack White Acoustic Gretsch Rancher The White Stripes Jack White Gretsch Acoustic Rancher The Raconteurs Claudette  Jack White Veronica Lake Acoustic Guitar Gretsch Rancher

Here’s what Jack had to say when asked about his custom Gretsch Guitars….

Claudette Colbert is on the orange one I used in The Raconteurs and White Stripes. Rita Hayworth is on the white one you see me carrying around in the Great Northern Lights DVD. The white and gold one I use in The Dead Weather has Veronica Lake on the back. So I’ve got a brunette, a redhead, and a blonde—one for each band. An incredible tattoo artist in Cincinnati, Ohio, named Kore Flatmo did the work for me. I saw the portraits he had done tattooing, and I bought him a really nice wood-burning tool to burn those images into the backs of my guitars.”

Rita” – is the white guitar with the red pick guard that Jack named after Rita Hayworth. He uses it when with The White Stripes.

jack_white_gretsch_rita_rancher_acoustic_white_stripes_hayworth rita_hayworth_jack_white_guitar



Claudette” – is the orange guitar that Jack named after Claudette Colbert.  He uses it when with The Raconteurs.

jack white claudette guitar gretsch the racontuers claudette_colbert_jack_white_guitar_gretsch


This one also has Jack White III on the back of the head stock.


Veronica” – is a white and gold one that Jack named after Veronica Lake.  That’s the mysterious one he uses it when with The Dead Weather.  He doesn’t use it that often as he plays drums with The Dead Weather.

Jack White Veronica Lake Gretsch Guitar veronica_lake_jack_white_guitar_dead_weather

Veronica Lake Guitar Jack White Gretsch Rancher The Dead Weather

Jack White Veronica Lake Guitar

Before these 2011 SXSW photos above a feelnumb.com reader  sent us the photo below of  ”Veronica”…and said, she’s only been out once, and that’s for Old Mary, played during Sea of Cowards live at Third Man Records.


Thanks to feelnumb.com readers Kali Durga & Narayana for info and photos on the guitars.

Jack White’s 1950′s Kay Hollowbody Archtop “Paper Bag” Guitar


  1. Kali Durga says:

    Hey there–  A decent shot of Veronica showed up yesterday from the SxSW festival:  http://farm6.static.flickr.com/5216/5534160446_253b292390_z.jpg.  Looks like he used the exact same photo of Veronica Lake that you posted above.
    Original source is here:  http://littleroom.whitestripes.net/index.php?showtopic=68396&view=findpost&p=1998323

  2. egg866@yahoo.com says:

    pickguards and sides are different in the two pics of the "orange" one.

    1. raul says:

      thanks for the head-up we updated the photo.



  3. raul says:

    Thanks Kali,

    I gave you a shout out on the story. Pix look great.


  4. Anonymous says:

    I think youll find that is veronica and it is an acoustic

  5. Kali Durga says:

    It wasn’t Veronica in the original post. Raul updated what he’d written after Narayana and I provided the info and links in the comments– Note his final sentence above: “Thanks to feelnumb.com readers Kali Durga & Narayana for info and photos on the guitars.”

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