Jack White’s Obsession With The Number 3, Three & III

Jack White is obsessed by the number 3.  The White Stripes when on offical duty dress in only 3 colors red, white, and black.

He often goes by Jack White III and usually signs his name as such or simply “III.”  He even changed his name to “Three Quid” during a 2005 tour.

His record label is named Third Man Records.

Third Man Records Logo Jack White III Number 3

III” can be seen on many thing he uses including his guitar picks and amps.

Jack White Guitar Pick Number 3 III

When asked about his obsession with the number 3 he has been quoted with these answers below.

Jack White Number 3 III The White Stripes

Jack White

“The first time it hit me, I was working in an upholstery shop. There was a piece of fabric over part of a couch. The guy I was working for put in three staples. You couldn’t have one or two, but three was the minimum way to upholster something. And it seemed things kept revolving around that. Like, you only need to have three legs on a table. After two, three meant many, and that was it, you don’t have to go any further than that: the three components of songwriting, the three chords of rock’n’roll or the blues – that always seemed to be the number.”

Jack White

“Three can be translated in so many ways. There’s the trinity in Christianity, and objects in the world: a traffic light. A table can have only three legs and stand up. Or a wheel on a car can have only three nuts to hold it on. There’s a definition about that.” The biggest occurrence is in The Big 3 Killed My Baby, “it’s three chords and three verses, and we accent threes together all through that. It was a number I always thought of as perfect, or our attempt at being perfect. Like on a traffic light, you couldn’t just have a red and a green. I work on sculptures too, and I always use three colors. I don’t know. It has that feel to it, everything we do. It just seems like the perfect connection. There’s vocals, drums and guitar.”

Jack White

“What’s always been a question for us is: If we’re breaking things down, how simple could they be? It seems to revolved around the number three — songwriting is storytelling, melody, and rhythm, those three components. If you break it down but you keep the three components, then you have what songwriting really is, without excess and overthinking.”

Jack White III Number 3 Meg White Stripes Third

Jack White’s Custom Gretsch Rancher Guitars, “Rita” “Claudette” & “Veronica”

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